This is my first draft poster for our horror film.I made this by taking a few photos of Dan (the main character) and then choosing one to put on my poster. The fact that Dan looks tired in the photo is effective because the film is called 'Sweet Dreams'. Also, the way the photo is placed is effective because some of the face is not shown giving the idea that there is more to this character than what you see.
I think the typography is effective because the opagued cloud behind it and the shadow behind the word 'dreams' gives it a dream-like quality. The typography design relates to what is written, making it witty.
In the background, you can just about make out that 'police' is written there, informing the audience that there is an element of crime in the film.
I typed a lot of letters and numbers and opagued them over the background to give the poster a sense of confusion because in the film the murderer is unknown until the end.
The whole poster is in B&W, which is quite effective because the trailer is mostly going to be in film noir. However, I think I will have to add some colour to make it more eye-catching.
Here is the same poster with some colour added. I chose the blue, white and red colour theme because 1. it's set in Britain and is a British film and 2. it's the colours of the police force.
I think this poster looks effective with some colour added because it gives it more depth and the red at the bottom could portray blood. The poster looks more sinister and suggests that this is a horror film despite having 'sweet dreams' as a title.
I quite like the title, however, because it is contrasting to the actual film, which is effective.
